Leadership - Executive Team Jeff Piazza SVP, Experience Design Jeff Piazza, SVP of Experience Design at Orion Innovation, leads global design teams in crafting transformative digital experiences. He is dedicated to cultivating a creative culture that drives high-quality, scalable design solutions with measurable business impact. Before joining Orion, Jeff co-founded and served as a partner at Behavior Design, a groundbreaking experience design firm that shaped digital strategies for industry leaders such as HBO, Red Hat, and JPMorgan Chase. His innovative work has earned accolades, including recognition from the Webby Awards and the Academy of Television Arts & Sciences’ Governors Award. His co-created interactive narrative piece, Texture, is part of the San Francisco Museum of Modern Art’s permanent collection, showcasing his commitment to pushing creative boundaries. A graduate of The Cooper Union with a BFA in design and photography, Jeff remains an active contributor to the design community, serving as a speaker at design conferences and a guest critic at leading design institutions. His work consistently bridges the gap between creative innovation and practical business solutions. Follow Jeff on LinkedIn.
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