Digital transformation is sweeping through the Sports Industry. The major leagues are adopting the latest technological advancements to manage operations, and leagues have come a long way in improving critical game-day operations. There are thousands of events, venues, and attendees to manage across any given league, making the Sports Industry particularly complex and nuanced.

Tailored credentialing solutions to seamlessly issue badges with streamlined access management for sponsors, vendors, media personnel and VIP guests are positively impacting the experience on game day, improving security, and reducing risk. So what lessons have been learned from the digital transformation of professional sports credentialing? What do the components of an effective credentialing system look like? How can other leagues, event and venue operators benefit from years of development with professional sports to adopt a state-of-the-art credentialing system?

Watch our 30-minute on-demand video webinar, on “Credential like the Pros,” where our Sports Industry experts cover:

  • Common practices and the imperative for better credentialing;
  • Stories and lessons learned from years of developing solutions for the big leagues;
  • What to look for in a credentialing platform; and
  • Looking ahead – trends to watch in 2020.


Samson Adeyemi
US Sports SME, Orion Innovation

Amy Crosland
Australian Sports SME, Orion Innovation

Joe LoBello
Media Relations, LoBello Communications (Moderator)

Who attended:
Sports league/club/team management and technology teams and those who support them.

This live webinar was broadcast on December 11, 2019 at 4:30 p.m. ET. Watch the replay above and submit any questions at [email protected].

Learn more about Orion’s Sports & Entertainment expertise.

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