Financial Services: Behavioral Science led Human-Centric CX
Designing experiences through insights that maximize engagement, trust and loyalty
Orion elevates the customer experience (CX) by using behavioral science and a human-centric approach to understand experience challenges across various platforms. This expertise allows us to create frictionless experiences that build more robust and engaging relationships between a user and a brand.
Customer experience should be immersive, contextual, frictionless and insightful. We build “Fit For Purpose” solutions for financial services products to reimagine the customer experience. By creating short, intuitive task-based, contextual user journeys, we improve your customer’s experience that reflect the goals they need to accomplish while driving business impact.
What We Do
- Produce a clear digital strategy by aligning goals from multiple stakeholders
- Visualize high-level ideas and concepts into digital product experiences
- Understand your customers’ challenges through evidence-based behavior research
- Turn customer emotions and indirect data into actionable insights
How We Do It
- Using behavioral science and human centric approach to understand experience challenges across various platforms
- Establish guiding design principles that serve as the foundation for new digital experiences to extend beyond target segments and attract new customers audiences
- Apply diagnostic insights and emerging technologies to drive real-time personalization
Our Offerings
- Digital Product Strategy
- Experience Journey Innovation
- Unified Experience Design Systems
- Platform & Service Design
- Data Personalization & Visualization
Outcomes
- Design strategy to align business priorities with user goals.
- Translate human experiences into intuitive user journeys that drives impactful business products
- Build a human-centric culture to keep ahead of rapidly changing global market.
